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Best Japan Brands 2022
Rankings
(USD million)
Brand Value Chart
1
54,107 $m
5%
Brand Leader’s Interview
2
21,315 $m
-2%
Brand Value Chart
3
14,445 $m
20%
Brand Leader’s Interview
4
11,131 $m
5%
Brand Value Chart
5
9,197 $m
26%
Brand Value Chart
6
9,096 $m
13%
Brand Leader’s Interview
7
6,939 $m
-9%
Brand Value Chart
8
6,897 $m
-14%
Brand Leader’s Interview
9
5,832 $m
0%
Brand Value Chart
10
5,435 $m
10%
Brand Leader’s Interview
11
5,114 $m
-4%
Brand Value Chart
12
4,478 $m
-2%
Brand Value Chart
13
4,303 $m
5%
Brand Leader’s Interview
14
3,968 $m
17%
Brand Leader’s Interview
15
3,624 $m
‐
Brand Value Chart
16
3,358 $m
1%
Brand Leader’s Interview
17
3,136 $m
0%
Brand Leader’s Interview
18
3,072 $m
7%
Brand Leader’s Interview
19
3,018 $m
25%
Brand Leader’s Interview
20
2,966 $m
9%
Brand Value Chart
21
2,715 $m
-3%
Brand Leader’s Interview
22
2,526 $m
2%
Brand Leader’s Interview
23
2,477 $m
25%
Brand Value Chart
24
2,438 $m
-3%
Brand Leader’s Interview
25
2,218 $m
9%
Brand Value Chart
26
2,048 $m
2%
Brand Value Chart
27
1,866 $m
27%
Brand Leader’s Interview
28
1,801 $m
22%
Brand Leader’s Interview
29
1,794 $m
14%
Brand Leader’s Interview
30
1,733 $m
5%
Brand Leader’s Interview
31
1,709 $m
26%
Brand Value Chart
32
1,466 $m
0%
Brand Value Chart
33
1,390 $m
-20%
Brand Value Chart
34
1,333 $m
3%
Brand Leader’s Interview
35
1,294 $m
8%
Brand Leader’s Interview
36
1,282 $m
34%
Brand Leader’s Interview
37
1,208 $m
30%
Brand Value Chart
38
1,202 $m
20%
Brand Leader’s Interview
39
1,099 $m
15%
Brand Leader’s Interview
40
1,088 $m
14%
Brand Leader’s Interview
41
1,075 $m
16%
Brand Leader’s Interview
42
1,071 $m
15%
Brand Leader’s Interview
43
1,034 $m
13%
Brand Value Chart
44
1,030 $m
3%
Brand Value Chart
45
1,014 $m
9%
Brand Value Chart
46
991 $m
13%
Brand Leader’s Interview
47
982 $m
22%
Brand Leader’s Interview
48
956 $m
5%
Brand Value Chart
49
940 $m
14%
Brand Leader’s Interview
50
935 $m
16%
Brand Value Chart
51
923 $m
22%
Brand Value Chart
52
922 $m
New
Brand Value Chart
53
900 $m
8%
Brand Leader’s Interview
54
848 $m
14%
Brand Leader’s Interview
55
788 $m
1%
Brand Value Chart
56
766 $m
-9%
Brand Leader’s Interview
57
753 $m
4%
Brand Value Chart
58
748 $m
7%
Brand Value Chart
59
739 $m
29%
Brand Leader’s Interview
60
731 $m
4%
Brand Leader’s Interview
61
728 $m
25%
Brand Leader’s Interview
62
701 $m
13%
Brand Value Chart
63
699 $m
1%
Brand Leader’s Interview
64
694 $m
-12%
Brand Leader’s Interview
65
682 $m
3%
Brand Value Chart
66
648 $m
5%
Brand Leader’s Interview
67
635 $m
-4%
Brand Leader’s Interview
68
633 $m
New
Brand Leader’s Interview
69
624 $m
New
Brand Leader’s Interview
70
613 $m
29%
Brand Leader’s Interview
71
605 $m
18%
Brand Value Chart
72
593 $m
-12%
Brand Leader’s Interview
73
576 $m
7%
Brand Value Chart
74
567 $m
-17%
Brand Value Chart
75
560 $m
17%
Brand Value Chart
76
549 $m
-9%
Brand Value Chart
77
537 $m
6%
Brand Value Chart
78
512 $m
16%
Brand Leader’s Interview
79
506 $m
6%
Brand Leader’s Interview
80
505 $m
-6%
Brand Value Chart
81
494 $m
4%
Brand Leader’s Interview
82
479 $m
9%
Brand Leader’s Interview
83
470 $m
25%
Brand Leader’s Interview
84
469 $m
New
Brand Leader’s Interview
85
452 $m
-6%
Brand Value Chart
86
435 $m
-4%
Brand Leader’s Interview
87
417 $m
19%
Brand Leader’s Interview
88
412 $m
New
Brand Leader’s Interview
89
401 $m
39%
Brand Leader’s Interview
90
398 $m
20%
Brand Value Chart
91
378 $m
-12%
Brand Value Chart
92
368 $m
6%
Brand Value Chart
93
349 $m
3%
Brand Value Chart
94
328 $m
-9%
Brand Value Chart
95
320 $m
New
Brand Value Chart
96
305 $m
10%
Brand Leader’s Interview
97
304 $m
2%
Brand Leader’s Interview
98
290 $m
19%
Brand Leader’s Interview
99
272 $m
New
Brand Leader’s Interview
100
264 $m
28%
Best Japan Brands
Article
Best Japan Brands 2022 Article
Brand Value Chart
Best Japan Brands 2022 Interview
評価方法
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