Japan’s Best Global Brands 2013

  • 2013
    Ranking
    Brand Sector Brand
    Value
    ($ m USD)
    Change in
    Brand
    Value
  • 1 TOYOTA Automotive 30,280 ※ +9%
  • 2 HONDA Automotive 17,280 ※ -11%
  • 3 Canon Computer Hardware 12,029 ※ +3%
  • 4 SONY Consumer Electronics 9,111 ※ -8%
  • 5 Nintendo Consumer Electronics 7,082 ※ -8%
  • 6 Panasonic Consumer Electronics 5,765 ※ +14%
  • 7 NISSAN Automotive 4,969 ※ +30%
  • 8 LEXUS Automotive 2,556 0%
  • 9 TOSHIBA Diversified 2,347 +1%
  • 10 Nikon Optical 2,327 +19%
  • 11 KOMATSU Machinery 2,297 -1%
  • 12 SHISEIDO Personal Care 2,072 -8%
  • 13 BRIDGESTONE Automotive 1,610 +23%
  • 14 SUZUKI Automotive 1,510 +13%
  • 15 RICOH Computer Hardware 1,161 +3%
  • 16 DAIKIN Machinery 968 -1%
  • 17 MITSUBISHI ELECTRIC Diversified 909 -13%
  • 18 asics Sporting Goods 906 +14%
  • 19 SHARP Consumer Electronics 818 -57%
  • 20 HITACHI Diversified 739 +10%
  • 21 unicharm Personal Care 722 +14%
  • 22 FUJITSU Computer Services 689 +1%
  • 23 SUBARU Automotive 683 +24%
  • 24 Diversified 676 ** -11%
  • 25 NOMURA Financial Services 672 -28%
  • 26 SHIMANO Machinery 666 +2%
  • 27 KONICA MINOLTA Computer Hardware 656 +1%
  • 28 AJINOMOTO Food & Beverages 650 +9%
  • 29 mazda Automotive 622 +5%
  • 30 kikkoman Food 567 NEW

※ "Best Global Brands 2012"にランクインした上位7ブランドは、"Best Global Brands 2012"のブランド価値評価金額を適用しています。

※※ Yamahaはヤマハ発動機株式会社とヤマハ株式会社のブランド価値を合算して算出しています。