
Japan’s Best Domestic Brands 2015
-
2015
Ranking Brand Sector Brand
Value
($ m USD) Change in
Brand
Value -
1
Telecommunications 9,572 -10%
-
2
Financial
Services 7,122 +9% -
3
Telecommunications 7,107 +12%
-
4
Financial Services 4,214 +2%
-
5
Telecommunications 4,200 +4%
-
6
Diversified 3,309 NEW
-
7
Financial
Services 2,571 -6% -
8
Internet Services 2,349 +13%
-
9
Food &
Beverages 1,942 +2% -
10
Food &
Beverages 1,905 ※ +17% -
11
Personal Care 1,895 +2%
-
12
Financial
Services 1,418 +12% -
13
Food &
Beverages 1,409 +14% -
14
Retail 1,380 +5%
-
15
Food &
Beverages 1,082 +1% -
16
Security 1,066 0%
-
17
Retail 853 +35%
-
18
Construction &
Real Estate 762 -4% -
19
Retail 724 -4%
-
20
Construction &
Real Estate 719 +5% -
21
Construction &
Real Estate 538 +9% -
22
Computer
Services 508 +10% -
23
Food &
Beverages 504 +6% -
24
Computer
Services 499 +21% -
25
Financial
Services 484 +7% -
26
Food &
Beverages 469 +14% -
27
Retail 460 NEW
-
28
Construction &
Real Estate 455 +2% -
29
Transportation 429 +4%
-
30
Construction &
Real Estate 418 NEW
※ Suntoryのブランド価値および海外売上高比率は、上場しているサントリー食品インターナショナルの数値をベースに評価。